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How AI is using your data to influence you

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Your data is used to manipulate you—and AI makes it easier than ever before. But is that so bad? Sandra Matz explains the state of psychological targeting today and how you can protect your privacy.

This episode was produced by James Delahoussaye. It was edited by Sanaz Meshkinpour and Manoush Zomorodi.

Our production staff at NPR also includes Rachel Faulkner White, Katie Monteleone, Fiona Geiran, Harsha Nahata and Matthew Cloutier. Our executive producer is Irene Noguchi. Our audio engineers was Jimmy Keeley.

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