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The Strategic Minute

Strategic Communication, LLC's podcast series "The Strategic Minute" helps business leaders improve communications strategies and functions by sharing insights on specific topics within the firm's area of expertise: public relations, media relations, employee communications and community relations.

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Latest Episodes
  • Do you know what time it is?If you just looked at a clock and were prepared to tell me “It's 8:30” or “It's noon” or some other time, you're probably just…
  • Lots of people in many organizations across the world try to find some connection between their organization and a holiday in order to get news coverage…
  • I'd rather miss the opportunity to say something because I took too long to speak up, than regret saying something before thinking about it. A lesson I've…
  • As an executive of an organization, who do you believe your key stakeholders are? Who would be number one on that list?In any organization, employees…
  • As a small, local business it’s important to build relationships within the local community. But as a small, local business there isn’t always time to…
  • Today’s technology makes it easy to engage with customers when things are going great. But what about when things aren’t going so well?How you engage with…
  • I attend a lot of events for our clients. Sure, I attend when necessary to perform specific tasks related to my work on their behalf, such as for press…
  • As public relations professionals, a lot of what we do involves managing an organization’s reputation.For the most part, the more media attention your…
  • Communicating with employees and building a culture with the right balance of employee satisfaction and strong work ethic isn’t easy. And there’s no…
  • Organizations spend a lot of money each year to develop their image, brand reputation and messaging for their key audiences.But there comes a point when…