The Strategic Minute
Strategic Communication, LLC's podcast series "The Strategic Minute" helps business leaders improve communications strategies and functions by sharing insights on specific topics within the firm's area of expertise: public relations, media relations, employee communications and community relations.
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Latest Episodes
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Everyone needs a boss.At least that is what my dad used to tell me.For most of us, the boss is the person we report to at our jobs – the manager,… -
It's 4:15 am and I am having trouble sleeping. Nearly every morning I am scheduled to fly I wake up early, full of anticipation, anxiety, and excitement.…
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Over the last several years, I have facilitated hundreds of groups for multiple reasons – CEOs, board members, consumers, members of the U.S. military,…
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Depending on which source you consider, the average American adult is subjected to somewhere between 2,000 and 20,000 messages each day. In our digitally…
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Recently, I had the chance to teach corporate communications to executive-level MBA students at Syracuse University’s Whitman School of Management. The…
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Recently I had the chance to learn about some groundbreaking research being done by my good friend and colleague Dr. Terry Flynn, faculty member at…
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Too often, organizations are so focused on delivering their messages to the local news, government officials, on social media, in newsletters, and even…
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There are a lot of good things that lots of organizations do or accomplish every day. Some of them are nice internal efforts or achievements, some involve…
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In times of trouble, or times of transition, we expect the president or CEO to be the delivering the messages. Sure – if the news is big enough. But the…
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For the most part, the more media attention your organization receives, the more your stakeholders will recognize you. But visibility isn’t enough. It’s…
